For those people who are eager to start their own online business, affiliate marketing offers the perfect solution for creating a profitable Internet business with little out-of-pocket expense.
Back in the mid-1990s, the Internet was just beginning to really boom. It’s then that a new type of salesman emerged, and that opportunities for new transactions, products and even services presented themselves.
Affiliate marketing was born during this time. The idea was that a company could create products and services that would be sold to consumers through an intermediary. In other words, the affiliate marketer would present the goods to the consumer and the business selling the product would pay the affiliate a commission fee. This is still the basis for affiliate marketing today.
An affiliate is typically given an “affiliate link” which offers proof that a customer has accessed a product offer through an affiliate’s marketing funnels.
Affiliate marketers tend to be more than just simple sales people. They spend their time building relationships with the consumers more than businesses. This enables to sell multiple products from different businesses that are related to the topic that brings together the marketer’s audience.
As an example, an affiliate marketer might create a website that promotes a specific digital information product such as a training course or e-book. When visitors to the website choose to purchase the product, they will follow a link which allows them to complete the purchase. This sale will then be recorded and credited to the affiliate who will receive a commission for the completed transaction.
A successful affiliate is one who is able to drive quality traffic to product offers, and create marketing campaigns that help to close sales. This makes the profession of an affiliate marketer one that requires both the right people skills and a clear idea of what people already want to purchase.